GEO vs SEO: Why AI Optimization Starts With SEO
Want to show up in Google AI Overviews and ChatGPT? Learn the difference between GEO and SEO, and why AI optimization starts with solid SEO.
Google Rolled Out Another “Spam Update.” Should You Care?
If your website traffic dipped a bit over the last week or so, you might have wondered if you’d done something wrong. You probably didn’t. Here’s what happened. Quick note before we start. Google launched another spam update on September 24, 2026, and that one is still rolling out. If your traffic moved in the […]
Is Your Blog Actually Getting Seen? The 15-Minute Check Every Business Owner Should Run
Every time I sit down with a new client, I hear some version of the same question: “I’m not sure if my blog is even moving the needle.” And honestly, it’s a fair question. I’ve read blog posts from business owners that are genuinely good – full of real, hard-earned knowledge about their industry and […]
ChatGPT, Google, and Claude Don’t Agree — Here’s What That Means for Your Business
ChatGPT, Google, and Claude Don’t Agree — Here’s What That Means for Your Business Same keyword. Same day. Three AI tools. Three completely different answers. Here’s why that should matter to you: your customers are starting to ask AI tools which business to choose — and those tools don’t agree with each other. The same […]
Which of Your Pages Show Up in Google’s AI Overviews? Google Will Now Tell You.
Which of Your Pages Show Up in Google’s AI Overviews? Google Will Now Tell You. A new Search Console report finally shows which of your pages Google is pulling into its AI answers, here’s how to find it and actually use it. For the last two years, AI Overviews, those AI-written answers at the very […]
How to Rank in AI Overview: The Exact Process We Used to Get a Client Featured
How to Rank in AI Overview: The Exact Process We Used to Get a Client Featured Google’s AI Overview has changed how search results look. Instead of ten blue links, a chunk of the answer now sits right at the top of the page, written by Google’s AI and pulled from a handful of trusted […]
You’re Not Using AI Wrong — You’re Using It Without Experience
You’re Not Using AI Wrong — You’re Using It Without Experience Here’s a scenario that plays out more often than most digital marketing agencies will admit. A small business owner – motivated, resourceful, doing everything right by their own standards — opens ChatGPT and types something like: “What’s the best SEO strategy for a local […]